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Search. Social. Digital.

Our Holistic Approach Delivers Outsized Results

Paid Search Go Beyond the Click
A core focus of ours, we specialize in developing flexible paid search campaigns that target the right message to the right user at exactly the right time. Our advanced analytics enable us to go beyond the click, optimizing our campaigns based on lifetime ROI.
SEO Smart SEO for Better ROI
Our search engine optimization get your brand in front of consumers and drive ROI with smart website optimization techniques and web presence management strategies, including content development, link acquisition and technical improvements.
Digital Media Scale Up Your ROI
Digital media is more than impressions. We target the right audience, in the right way, at precisely the right time with an effective digital media strategy that can deliver the reach to scale your business effectively.
Social Media Targeted Messaging
A key feature of any robust digital strategy, social media marketing allows niche audience targeting based on real interests. We use a mix of paid and organic strategies on social platforms like Facebook or Instagram to boost your brand’s visibility and sharpen your messaging.

Digital Campaigns That Drive Performance

At Path Interactive, we build holistic, integrated campaigns that utilize the mix of services that's right for each client. With deep expertise in PPC management, SEO, social media and programmatic digital media advertising, we rely on the entire range of digital marketing tactics to drive performance - whether the goal is prospecting for leads, amplifying your brand's reach and message, or nurturing existing customers and driving them to convert.

  • timeinc
  • carmex
  • icims
  • city_md
  • WWE
  • Christies

A Passion For Performance

We are a leading digital marketing agency based in NYC. Steeped in
technology, obsessed with performance, our dedication drives our results.

More About Us

Latest News

How to Build a Data-Driven Business Case for Content

By Paul VanHevel, PathInteractive | September 16, 2016

A Step-by-Step Guide to Quantifying the Value of Content In the sometimes-gray world of organic search marketing, conveying the value of your […]

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The Science Behind Data-Driven Attribution, Google’s New Attribution Model

By Steven Sonnes, PathInteractive | August 5, 2016

When shopping online customers often touch multiple marketing channels before they convert. In marketing this is known as the consumer […]

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The New Mad Men: Looking Back at Advertising’s Evolution Towards Digital Marketing

By Ann Paskor, PathInteractive | July 19, 2016

Everyone in the marketing world has heard of Mad Men. They were the cool guys in the 60’s who worked […]

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