Ruben Quinones of New York City Search and Social agency Path Interactive will be teaching Search Marketing at NYU’s School of Continuing Professional Studies for the 2016 Winter semester.
The course will be an online/synchronous (instructor lead) and will consist of 8 sessions. The sessions will be every Wednesday, starting March 16 2016 and ending May 4th 2016. For more information or to sign up for this course click here.
Search marketing is one of the most important marketing skills you can acquire. Develop and implement effective search engine marketing and search engine optimization tactics (including organic/PPC search, paid/sponsored listings, and contextual listing). Learn to optimize site content, develop a strategy, and integrate search into your overall marketing plan.
ABOUT RUBEN QUINONES
Ruben Quinones is VP, Client Strategy at Path Interactive where he provides forward thinking leadership for the company’s social media marketing processes and is the lead for client Facebook marketing programs. Ruben leads the action and development of social media marketing and oversees strategic campaigns for major clients. Additional responsibilities include; strategic consulting, and key project management for Paid Search, Search Engine Optimization and Online marketing campaigns, client digital strategy and execution.
ABOUT PATH INTERACTIVE
The same commitment to excel for our clients prompts us to take a leadership role in our industry. Members of the senior management team serve as instructors at New York University’s School of Continuing and Professional Studies. There, CEO Michael Coppola and V.P. of Client Strategy Ruben Quinones teach courses on Search Marketing to the next generation of digital specialists as part of NYU’s New Media Marketing program. In addition, Path also develops specialized corporate training programs in SEO and Social Media marketing for its client-partners.