Reading: The Growth of Social Media: An Infographic

Avatar Emily Kostic September 6, 2011 Category Social Media

Skeptics have long harped that social media sites were a fad. This excellent and extensive infographic from Search Engine Journal shows that not only are social networking sites growing quickly, their user bases are diversifying. Social media is international, used by people of all ages, and majority of companies utilize social media for marketing and hiring. Just a few of the many fascinating stats contained within the infographic:

  • More than 26% percent of American internet users use social media sites
  • 1/4 Americans watch a video online every day
  • 53% of employers research job candidates on social networks (and over a third found a profile proved an applicant had lied about their applications!)
  • 43% of companies use blogs for marketing, 71% are on Facebook, and 59% are on Twitter

Growth of Social Media | Path InteractiveSource: The Growth of Social Media: An Infographic

…Take a look below at the steep curve of the user growth rate in all age ranges and demographics, and the continuing pervasiveness of social networking into every facet of work, play and life in general. It’s hard to argue that social media hasn’t changed forever how we interact and connect online.

The Growth of Social Media: An Infographic | Search Engine Journal

 

Most Recent

My Experience As a Digital Marketing Intern at Path Interactive

By Jully Patel, Path Interactive September 10, 2019

My fun and experience-loaded summer internship all started by going up the elevator to the 19th floor […]

Read More

5 Changes to Google’s Search Quality Guidelines in September 2019

By Lily Ray, Path Interactive September 6, 2019

Google uses its Search Quality Rater Guidelines to train its thousands of human evaluators on how to […]

Read More

How to Create a Cross-Channel Content Marketing Strategy – Path Interactive

By Benton Olivares, Path Interactive August 29, 2019

How to Create a Cross-Channel Content Marketing Strategy – Path Interactive “Content is king.” Digital marketers have […]

Read More