With a world so encapsulated with getting tasks done in a timely manner, every second counts when it comes to the speed of your website’s loads. In this episode of Path TV, Avinash Conda, SEO and Social Strategist, and Michael Stearne, VP of Technology and Development, discuss the importance of site load speed time.
All in all, a slow site will affect your bottom line. From an SEO standpoint however, it may be the contributing factor as to why your page isn’t ranking on the first page of Google. If your site is slow, it’s not very user-friendly; If your site isn’t user-friendly, Google will take this into account when granting PageRank. Michael Stearne suggests using a caching plugin WP Super Cache.
Stay tuned for more episodes of Path TV on SEO tips and best practices.