Searching for The Apple IPad? Watch Out for Black Hat SEO Techniques

Avatar Jennifer Gayadin January 29, 2010 Category Search Engine Optimization (SEO)

So, we all know what a tech giant Apple really is. Recently, there was a huge media frenzy over the release of their new product, Apple IPad. The IPad is a tablet that has no keyboard or mouse and is all touch screen. It also has a USB port and Internal HD.

Apple IPad

What Does An Apple IPad Have to Do With Search Engines Optimization?

Your next question might be, “what does Apple IPad have to do with search engine optimization?”

Well, due to a frenzy amount of searches for this product and relating key terms, Apple IPad searchers have become victim to black hat seo techniques leading them to malicious sites.

Symantec’s Candid Wueest warns, “This is just the kind of opportunity fraudsters like to exploit by poisoning search terms. IPad-related spam and phishing attacks hitting consumers hard over the coming weeks.”

As the usual protocol to protect your personal computer from being tampered with, make sure you are using the latest security software and both operating system/browsers are up to date.

Jennifer Gayadin is a SEO Search Strategist for Path Interactive, a NYC Search Marketing Firm

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