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Digital Week in Review: Google Tackles the ‘Like’ Button with +1

Google Tackles the ‘Like’ Button With +1; PC World
Google expanded its social offerings Wednesday with “+1” – a feature that lets you recommend certain Web sites with the click of a button, much like you might “like” something on Facebook.
The Takeway: As a Google Product Manager, Rob Spiro said, “The beauty of +1’s is their relevance—you get the right recommendations (because they come from people who matter to you), at the right time (when you are actually looking for information about that topic) and in the right format (your search results).”

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