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Path Interactive Teaching Search Marketing This Fall at NYU

Leigh Evenson October 21, 2015 Category Press Room

NYU

Ruben Quinones VP, Client Strategy of New York search and social agency Path Interactive will be teaching two courses on search marketing this Fall at NYU’s School of Professional Studies.

Starting November 2nd 2015 an online asynchronous Search Marketing course taught by Ruben Quinones will begin and continue until November 16th , 2015. Online courses are self-paced and do not take place in a classroom. For more information or to o register for this course click here. 

Search Marketing

Search marketing is one of the most important marketing skills you can acquire. Develop and implement effective search engine marketing and search engine optimization tactics (including organic/PPC search, paid/sponsored listings, and contextual listing). Learn to optimize site content, develop a strategy, and integrate search into your overall marketing plan.

About Ruben Quinones

Ruben Quinones is VP, Client Strategy at Path Interactive where he provides forward thinking leadership for the company’s social media marketing processes and is the lead for client Facebook marketing programs. Ruben leads the action and development of social media marketing and oversees strategic campaigns for major clients.  Additional responsibilities include; strategic consulting, and key project management for Paid Search, Search Engine Optimization and Online marketing campaigns, client digital strategy and execution.

About Path Interactive

The same commitment to excel for our clients prompts us to take a leadership role in our industry. Members of the senior management team serve as instructors at New York University’s School of Continuing and Professional Studies. There, CEO Michael Coppola and V.P. of Client Strategy Ruben Quinones teach courses on Search Marketing to the next generation of digital specialists as part of NYU’s New Media Marketing program. In addition, Path also develops specialized corporate training programs in SEO and Social Media marketing for its client-partners.

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