Michael Candullo

Administrator May 23, 2015 Category

Michael Candullo is a founder of Path Interactive and currently serves the executive team as Chief Operating Officer. In his role as COO, Michael co-manages the day-to-day operations of Path Interactive and also provides leadership to Path’s core service channels.

Michael is responsible for developing efficient and scalable processes across the agency to help maximize digital campaign performance and client growth. These include strengthening publisher and search engine relations, evaluating and implementing new technology tool sets and improving employee and organizational structure.

A marketing veteran, Michael brings more than 20 years of print and digital marketing experience to Path with a clear focus and direction on performance based campaigns. Michael has previously served in numerous sales management and marketing roles for media giants Nielsen Business Media and Verizon Communications.

Most Recent

Why You Must Understand the Buyer Personas and Journey Before Content Mapping

By Jein Funk, Path Interactive March 1, 2018

The world wide web is not such a daunting place as it once was. Every day at […]

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The Value of an “Unplugged” Second Look – A Paid Ad Case Study

By Jaclyn Howell, Path Interactive March 12, 2018

A great digital marketing agency has to do a lot more than just implement digital campaigns. At […]

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Why 2018 is the Year to Migrate Your Site from HTTP to HTTPS

By Lily Ray, Path Interactive February 23, 2018

HTTP, or Hypertext Transfer Protocol, has long been the foundation of data communication on the World Wide […]

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