By James Connell, Path Interactive August 14, 2009
While organic links provide more visitors to a site, visitors from Pay-Per-Click ads are more valuable.
By James Connell, Path Interactive July 1, 2009
Bing tracks its users’ behavior. If it notices that a particular user tends to not click on ads, it reduces the number of ads shown to that user. Also, if a particular user conducts numerous searches on the same or similar keywords without clicking on a particular company’s ad, Bing will stop showing that company’s ad for those keywords.
By Michael Coppola, Path Interactive June 30, 2009
Path Interactive has moved! Well, we finally got to getting set up in our new marketing […]