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Actionable Tips to Increase the Authority of Your Website

By Path Interactive May 4, 2020

Last week at the Turn Digi virtual conference, our SEO Director, Lily Ray presented the latest and […]

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How Google’s Free Product Listings Update Affects U.S. Retailers & What to Do Next

By Ezra Sackett, Path Interactive April 23, 2020

With Google’s recent announcement that product listings on Google’s shopping tab will be free, many e-commerce retailers are […]

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Marketing in a Recession: Separating Truth from Emotion to Overcome the Covid-19 Economic Downturn

By Michael Candullo, Path Interactive April 16, 2020

The heartbreaking toll the COVID-19 pandemic has taken, both as a health crisis and a growing economic […]

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How the Coronavirus Has Impacted SEO Visibility Across Categories

By Lily Ray, Path Interactive April 14, 2020

Jump to: Methodology | Overall Category Performance | Biggest Winners | Biggest Losers | Full List of […]

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A Rundown on Google’s Response to the Coronavirus

By Sarah Domingo, Path Interactive April 3, 2020

There is no doubt that the Coronavirus COVID-19 is greatly impacting the search marketing industry. Every single day, Google has taken […]

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Cushioning The Impact Of Coronavirus On Your Organic Traffic

By Chaz Marshall, Path Interactive March 30, 2020

Let’s face it: times are pretty tough right now for many SEO professionals as a result of […]

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Impact of the Coronavirus (COVID-19) On Google Organic Search Visibility

By Lily Ray, Path Interactive March 19, 2020

The outbreak of the coronavirus (COVID-19) in 2020 has created global upheaval as businesses and economies shift […]

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Future-Proof Your Site For Google Core Algorithm Updates

By Lily Ray, Path Interactive February 19, 2020

I spoke at SMX West in February 2020 about how to future-proof your site from Google’s core […]

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Path Interactive Makes AdAge 2020 Best Places to Work List For Third Time

By Benton Olivares, Path Interactive February 18, 2020

Everyone at Path Interactive is thrilled to once again be named among AdAge’s 2020 Best Places to […]

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