Reading: 5 Reputation Management Lessons from Prince, Dell and Beyond

Avatar Path Interactive August 31, 2011 Category Digital Marketing

As much as it pains me to see anything critical written about The Purple One, Geoff Livingston is absolutely right to use Prince as an example of reputation management backfiring in this excerpt from his book Welcome to the Fifth Estate posted on Jay Baer’s Convince and Convert blog. The internet poses unique challenges when it comes to reputation management. Fortunately, having social media monitoring and online reputation management programs in place before issues occur can keep a minor problem from escalating into a full-scale crisis.

Online Reputation Management

As we’ve seen time and time again, when a problem is avoided or “hushed up,” the blemish becomes more pronounced. But when the setback is embraced, reputation damage can be ameliorated and in some cases, even reversed.

5 Reputation Management Lessons from Prince, Dell and Beyond | Social Media Crisis | Social Media Consulting – Convince & Convert.

Contact Us Now!

  • This field is for validation purposes and should be left unchanged.

Most Recent

Sharing Digital Marketing Expertise: SEO Director, Lily Ray 2020 Conference Schedule

By Benton Olivares, Path Interactive January 24, 2020

Our SEO Director, Lily Ray, will be speaking at several conferences in the U.S. and abroad, and […]

Read More

Best GTM Uses for SEO

By Ian Pfister, Path Interactive January 9, 2020

SEOs have many tools at their disposal, and those tools can offer an overwhelming amount of opportunities—one […]

Read More

How to Generate and Implement Favicons for Brands

By Mark Davoli, Path Interactive December 19, 2019

Designers and developers are often asked to add Favicons to websites. But, most of them still use […]

Read More