Digital Week in Review: New iOS 7, Why Facebook is Bad for Those Under 13 and Restaurants are Going Social

Avatar Leigh Evenson September 20, 2013 Category Agency News

In this week’s Digital Week in Review: What people think of Apple’s newest software update iOS 7, a new set of reasons why children under 13 shouldn’t be using Facebook and restaurants are using social media to market their brand more than ever.

Apple’s Launch of New iOS 7 Software Update

Apple’s new iOS 7 platform launched this Thursday which incorporates a new design, new camera app, and control center. The new iOS 7 has a punch of color to it with brighter icons. The icons are also no longer flat but are now 2D variations of the same iconography. The new operating system is quickly gaining traction with users despite early criticism.

ios7

The New York Times is reporting that Topsy, a Twitter analytics company, surveyed 7 million tweets about the new iOS upgrade and 1.2million were positive, 1.1 million negative and the rest neutral.

Some of the features of this new update are not available on some of the older iPhones such as the iPhone 4 and 4s. This is expected to help encourage iPhone users to update their phones thus allowing them to take advantage of this new software.

Read more here.

Should People Under The Age of 13 Be Allowed to Use Facebook?

kids facebookAllFacebook.com has released an article on why Facebook should not be used by children under the age of 13.  The minimum age to use Facebook is 13 but that is often ignored by children and pre-teens by just entering in a different birthday. The Center for Digital Democracy has listed five reasons as to why Facebook isn’t suitable for people under the age of 13:

  1. Children would become part of one of the Internet’s most expansive personal data-collection and profiling platforms.
  2. Children would be exposed to a new generation of highly persuasive and manipulative digital marketing practices.
  3. Facebook’s marketing practices would take advantage of children’s cognitive, social, and emotional vulnerabilities.
  4. Children would be subjected to an onslaught of unhealthy food marketing — precisely at a time when childhood obesity has become a major crisis.
  5. There are no safeguards in place that can adequately protect children from Facebook’s aggressive and harmful marketing and data-collection practices.
More on this topic here.

More Restaurants Now Advertising Their Businesses on Twitter

twitter restaurantsAlltwitter.com is reporting that 77% of socially savvy restaurants all over the world are now using Twitter to help market their brand and 89% are using at least some sort of social media. Hospitality Technology was the company that conducted this survey to oversee how restaurants worldwide are using social media to market themselves.

They found that:

  • 94% of businesses use Facebook
  • 77% of business use Twitter
  • 53% use Yelp
  • 28% use Pinterest
Image Credit: www.csmoniter.com, customers1st.blogspot.com, www.makeuseof.com, www.blog.bookmasters.com,

Most Recent

My Experience As a Digital Marketing Intern at Path Interactive

By Jully Patel, Path Interactive September 10, 2019

My fun and experience-loaded summer internship all started by going up the elevator to the 19th floor […]

Read More

5 Changes to Google’s Search Quality Guidelines in September 2019

By Lily Ray, Path Interactive September 6, 2019

Google uses its Search Quality Rater Guidelines to train its thousands of human evaluators on how to […]

Read More

How to Create a Cross-Channel Content Marketing Strategy – Path Interactive

By Benton Olivares, Path Interactive August 29, 2019

How to Create a Cross-Channel Content Marketing Strategy – Path Interactive “Content is king.” Digital marketers have […]

Read More