Google Releases Search Impact Report, Twitter Acquires Niche, Talks of “buy” Button on Pinterest

Avatar Sara Molnick February 13, 2015 Category Agency News

digital-week-february-2015In this week’s Digital Week in Review, Google releases a new search query report for testing, Twitter acquires Niche and Pinterest will eventually launch a “buy” button.

Google Releases Search Impact Report to Webmasters

Google releases alpha version of their new search queries report in Google Webmaster Tools to a small number of Webmasters. Rumor has it this will eventually replace the Search Queries report in GWT. Webmasters will be able to better analyze their site’s performance in Google search with this new report which will show clicks, impressions CTR and average position. Google is currently releasing these reports to a select group of webmasters for testing. Google will update the report based on the feedback they get back from webmasters.

Twitter Acquires Niche

Niche is a startup that provides video creators (about 7,523 to be exact) with analytic tracking software and connects them with brands willing to pay for their creativity. Over the past year, Niche has been an integral part to fueling the creator economy by developing leading technology.

buy nowPinterest Launching a “Buy” Button

Pinterest will reportedly be launching a buy button sometime this year… It’s about time. This new feature will allow users to make purchases on products through the Pinterest interface. It hasn’t been confirmed when this change will take place, so stay tuned.

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