4 Simple RLSA Strategies We Employed to Boost a Client’s ROI 1546%
By Jaclyn Howell, PathInteractive | October 20, 2017
First things first… what is RLSA? Remarketing Lists for Search Ads (RLSA) is a massively important concept to digital marketing […]
Path wins WebAward for Outstanding Achievement in Web Development
By Jessica Malone, PathInteractive |
We are proud to announce that we have received the Web Marketing Association 2017 WebAward for Outstanding Achievement in Web Development […]
Path Interactive Speaking at Senior Care Marketing Summit
By Leigh Evenson, PathInteractive | September 28, 2017
On October 4th 2017 Ruben Quinones, VP Client Strategy of Path Interactive, will be speaking at the Senior Care Marketing […]
Maximize Paid Search Performance: 4 Common Google AdWords Mistakes to Avoid
By Joel Maldonado, PathInteractive | September 22, 2017
Our digital media team looks at hundreds of AdWords accounts every day. As you can imagine, we’ve seen a lot […]
Path Interactive Named 2017 Winner Of Google’s Display Innovation Award in the Americas
By Sarah Fonseca Dryden, PathInteractive | August 30, 2017
Big news: we have been named the 2017 winner of the highly-coveted Google Premier Partner Award for Display Innovation across […]
Zoom Out: A Big Picture Marketing Strategy
By Jaclyn Howell, PathInteractive | July 11, 2017
Take advantage of some of the best advice I’ve ever received… “zoom out”. Throughout the year, we are bogged down […]
Sprout Social vs Falcon.io – A Comparison of Social Media Publishing and Management Platforms
By Sarah Fonseca Dryden, PathInteractive | June 16, 2017
Comparing Community Management, Publishing, and Reporting Capabilities Social media marketing can be one of the most powerful tools in marketing […]
Using Adwords Call-Only Ads and Campaigns to Target New Audiences and Languages
By Aurora Estrada, PathInteractive | June 13, 2017
Targeting a new audience can get costly; it’s not just a matter of setting up new campaigns, but also investing […]
Path Wins Communication Awards of Excellence and Distinction
By Jessica Malone, PathInteractive | June 5, 2017
23rd Annual Communicator Awards Path Interactive received Awards of Excellence and Distinction in the 23rd Annual Communicator Awards. The Academy […]
