Call us: 1-800-680-4304

Web Consulting & Other Services

Path Local will allow you to reach highly targeted users in the right location.

The Right Path to Finding Your Customers Online

Path understands that not all clients are the same, and cultivating the right online marketing program is not an easy task for any business. Path Interactive can blaze the right trail for your business in the Internet marketplace and make truly comprehensive online marketing simple.

As innovators in online marketing, we develop custom Internet marketing solutions for your business by employing our core media offerings related to Search Engine Marketing. We also use a number of other online strategic solutions to tailor the right plan for you.

Some of our additional online services include:

Web Analytics:

The right kind of web analytics program can provide invaluable intelligence about your website: who is visiting and how are they spending their time. Path Interactive will create and manage effective, custom-designed web analytics that allow you to improve your site’s performance and ensure that your online efforts are delivering the highest ROI.

Email Marketing:

Path works with its clients to set up opt-in email marketing programs that work. Opt-in email marketing is by far the most cost-effective way to increase overall ROI in a balanced, diversified media plan.

Display & Contextual Marketing:

Contextual marketing is an online marketing method that enables clients to sponsor text or image display ads on websites offering relevant online content. The ads are "in context" to engage end users and entice them to "click through" to your website, where they can take advantage of personalized special promotions. Contextual advertising is great way extend the reach of your brand or to support online paid search campaigns.

Paid Inclusion:

Our Paid Inclusion services allow your critical website pages to be indexed faster in the top search engines. Paid Inclusion can ensure that you establish the right mix of online directory placements, which will in turn drive quality traffic to your website. We can even ensure that your site serves up different creative for users arriving from different directories.

Lead Generation:

Lead generation clients evaluate performance on a cost per inquiry or lead basis. Clients that are looking to integrate search leads into a formal cost per lead management program can take advantage of Path experienced PPC & SEO management services. Path utilizes both phone and web lead platforms to deliver the highest quality and motivated prospects for many verticals.

With all of these additional services, as well as in our core Pay-Per-Click and Search Engine Optimization offerings, Path Interactive provides the direction clients need to enhance the quality of their traffic and bring their brands to the next level online.