Path Agency™

			With PATH AGENCY™, Path Interactive provides advertising and marketing agencies with a private-label fulfillment solution for search engine marketing. Our agency clients can offer their customers the full value of our local search engine marketing platform (PATH LOCAL™) under their own agency label. Let our technology & fulfillment platform serve as your back office solution for search engine marketing. PATH AGENCY™ can design and manage search marketing campaigns for local, regional or national clients of any size. We provide the tools and resources you need to maximize ROI and deliver dedicated support and service. Whether you’re handling 1 or 1,000 clients, Path Interactive can provide the support.

WHY CHOOSE PATH AGENCY™:		PATH AGENCY SUPPORTS
100% Web-based No special technical requirements or IT solutions needed. Online account management portal and CRM system. Simple, easy to understand system for all skill levels. Marketing and Sales Support Dedicated web presence with unique URL for marketing. Custom-branded sales collateral and presentation assistance. Dedicated account management team. Expanded reporting tools Custom-branded, easy to manage reports. Historical data and list management resources. Archived lead tracking databases.		Advertising and Marketing Agencies Public Relations Firms Newspaper Publishers Yellow Pages & Directory Publishers
PATH TECHNOLOGY		Industry Facts
Path Agency™ utilizes all of our PATH LOCAL™ technology with an agency view: WORD PATH™ - Rich Keyword Generation AD PATH™ - Local Ad Copy Creation BID PATH™ - Efficient Market Bids CALL PATH™ - Performance & Call Results		81% of adults now have access to the internet 64% of consumers prefer using search engines over other media 90% of marketers plan to either renew or increase their search marketing budgets in 2006 72% of sophisticated marketers plan to increase their search spending this year Last month, 17,500 people used the Internet to search for a Bridal Shop in New York. Over 38 Million people use search engines each day Last month, 85,000 people used the Internet to search for a Dentist in New York For every one dollar consumers spend online, another $5 are spend offline on businesses found on the Internet Last month, 165,000 people used the Internet to search for a Florist in New York.