Local Search Made Smarter: PATH LOCAL™ puts your business on the map
The internet is global, but the focus of many businesses is local. PATH LOCAL™ promotes your business where it matters, producing low-cost, high-results campaigns.
The PATH LOCAL™ advertising platform offers a turn-key solution to small and medium-sized businesses who want to market themselves locally on the web. PATH LOCAL™ simplifies search engine marketing by providing local businesses with effective online ads that reach all the major search engines. Path’s technology continuously evaluates the effectiveness of our client’s search campaigns, allowing PATH LOCAL™ to deliver the most profitable and effective pay-per-click campaigns in the marketplace. Paired with CALL PATH™, our advanced call tracking and performance reporting technology, our clients see every lead generated by a Path campaign, whether prospective customers click through to your website or pick up the phone and call.
Benefits of PATH LOCAL™:
- Targeted acquisition: PATH LOCAL™ allows you to reach targeted users in the right locations, so your acquisition efforts are all directed at relevant leads.
- Streamlined campaigns: The PATH LOCAL™ platform simplifies search engine marketing, allowing you to spend more time doing what you do best – running your business.
- Complete coverage: With CALL PATH™ every click and call is tracked. Better business data makes for better business.
PATH LOCAL™ Delivers for National Businesses Too:
- Global is local: Using PATH LOCAL™ to reach segments of your target demographic produces more powerful nation-wide campaigns.
- Multi-market reach: If your campaigns are aimed at multiple locales, PATH LOCAL™ offers a highly efficient way to produce optimized ads for each region.
- One size rarely fits all: PATH LOCAL™ turns a scattered approach to national campaigns into a series of highly targeted advertising groups.
Upgrade your campaigns with PATH LOCAL™.






