Reading: 3 Important Ecommerce Trends To Watch

Like Mark McGwire’s head, ecommerce is big and getting bigger:

eMarketer estimates 87.5% of US internet users ages 14 and older, or 178.5 million people, will browse or research products online this year. Of that group, 83% will make a purchase online, for a total of 148.1 million online buyers in 2011. By 2015, 170.3 million people, or 76.3% of the online population, will make a purchase on the web.

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Reading: How Does Google Work? A Fantastic Google Infographic

Ever wondered how Google works? The exact formula is a closely guarded secret, but this infographic by the folks at PPCblog does an excellent job of illustrating the process behind the PageRank algorithm. Why is this important? The higher your site ranks in Google, the more traffic you get. Search engine optimization is a must for businesses, organizations, and individuals seeking to increase brand visibility and amplify profits. Click the image for a larger version. Continue reading

Google Caffeine Algorithm Change: What is It?

Google Will Be Going Through A Major Algorithm Change

Google Caffeine has a lot of chatter, but some folks may still want to know what it is all about.

Their labeling the project as “Caffeine”.  Google Caffeine is said to be more accurate, faster and relevant search engine results.  BING has just been in the works with many contracts and has become a major competitor (or sales challenge) for Google with all the attention it has been receiving.

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