Ever wondered how Google works? The exact formula is a closely guarded secret, but this infographic by the folks at PPCblog does an excellent job of illustrating the process behind the PageRank algorithm. Why is this important? The higher your site ranks in Google, the more traffic you get. Search engine optimization is a must for businesses, organizations, and individuals seeking to increase brand visibility and amplify profits. Click the image for a larger version. Continue reading
Tag Archives: Search Engine Results Pages
Pay For Search? I'm #1 Organically!
“Why should we pay for brand leads? We already rank in position 1 organically for our brand terms.”
It might be from your CMO or your contact that online shoe store you just signed, but whether you do in-house or agency paid search advertising, you’ve undoubtedly had this asked before (perhaps several times).
A couple of answers. Continue reading
Searching for The Apple IPad? Watch Out for Black Hat SEO Techniques
So, we all know what a tech giant Apple really is. Recently, there was a huge media frenzy over the release of their new product, Apple IPad. The IPad is a tablet that has no keyboard or mouse and is all touch screen. It also has a USB port and Internal HD.
SEO Image Optimization: Why It Can be Beneficial For Your Site
Search engine optimization should not be limited to just your website content. Methods should be included in your images and trust me – it’s just as important!
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The Importance of Local Business Listings
According to a new study, nearly two thirds of searchers expect search engine results pages to list businesses within 15 miles of their home or work. That expectation is up from 52% in 2007. More importantly for your business, 83% of local search users contacted businesses offline (46% call, and 37% visit).
