Digital Week in Review: Why Facebook Questions is Good for Brands and Businesses

Why Facebook Questions is Good for Brands and Businesses; Mashable
The feature, which Facebook rolled out to all users March 24, functions as a “recommendation engine.” It also presents a major opportunity for businesses to conduct market research and crowdsource in a far more elegant way than was previously possible.
The Takeaway: While the importance of Facebook questions for advertisers is obvious, there are some cons to the process.  For example, the questions (and their answers) are not catalogued by search engines at this time. Public Q&A sites like Yahoo Answers and Quora will still remain important for public-facing customer support and inquiries.  Continue reading

Linkedin Reaches 50 Million Users

Linkedin still experiencing robust growth

Last week, LinkedIn reached another milestone, by reaching 50 million users worldwide.  Half of those users are in the United States.  Trailing behind the U.S. is Europe with approximately 11 million users.  How quickly is Linkedin growing?  To put it in perspective, it took the social network nearly 3 years to reach its first 5 million users, while the last million has taken a little over two weeks. Continue reading