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Our Blog

What's new at Path - the latest in digital from our blog


What is Semantic Search?

Since 1998, Google’s main objective has been to “organize the world’s information and make it universally accessible and useful.” With […]

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How a Search Engine Indexes a Page

There are ~250 million registered domain names on the internet today, billions of subdomains, and trillions of distinct web pages.  […]

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Reading: 3 Important Ecommerce Trends To Watch

Like Mark McGwire’s head, ecommerce is big and getting bigger: eMarketer estimates 87.5% of US internet users ages 14 and […]

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Reading: How Does Google Work? A Fantastic Google Infographic

Ever wondered how Google works? The exact formula is a closely guarded secret, but this infographic by the folks at […]

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Yelp – Google face-off

Did Yelp Do The Right Thing? Last week was feverish, to say the least. Google has been turned down from […]

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Google Caffeine Algorithm Change: What is It?

Google Will Be Going Through A Major Algorithm Change Google Caffeine has a lot of chatter, but some folks may […]

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