x
[contact-form-7 id="441" title="Contact form 1"]

Michael Coppola

Administrator May 23, 2015 Category

Michael Coppola is a founder and serves as CEO of Path Interactive. Michael brings more than 15 years of traditional & online marketing experience with unparalleled insight, innovation and marketing expertise to the industry. As CEO, he drives the vision of the company, provides account and technology leadership and co-manages the day-to-day operations of the business.

Before founding Path Interactive, Michael served in numerous marketing  management and corporate training roles for Fortune 500 companies including Verizon Communications and Viacom. Most recently as Director of National Marketing for Westwood One (a Viacom subsidiary), Michael created highly effective integrated marketing programs for leading national brands like BMW, McDonalds and Quest Communications.

Most Recent

Zoom out: A big picture Marketing Strategy

By Jaclyn Howell, PathInteractive | July 11, 2017

With the end of the quarter fast approaching, I urge you to take advantage of some of the best advice […]

Read More

Sprout Social vs Falcon.io – A Comparison of Social Media Publishing and Management Platforms

By Sarah Fonseca Dryden, PathInteractive | June 16, 2017

Comparing Community Management, Publishing, and Reporting Capabilities Social media marketing can be one of the most powerful tools in marketing […]

Read More

Using Adwords Call-Only Ads and Campaigns to Target New Audiences and Languages

By Aurora Estrada, PathInteractive | June 13, 2017

Targeting a new audience can get costly; it’s not just a matter of setting up new campaigns, but also investing […]

Read More