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What's new at Path - the latest in digital from our blog


Digital Week in Review: LinkedIn Q4 Earnings, Poor User Growth for Twitter, Kid’s Social Media Use Infographic

In this week’s Digital Week in Review: LinkedIn reports Q4 earnings, Twitter has poor user growth this past year, and […]

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Path Interactive to Join Panel at Social Media Club

On Thursday October 17th 2013 The Social Media Club of New York City will be holding a panel session called […]

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Digital Week in Review: LinkedIn Reports Strong Q2 Earnings, Facebook App Gives Android Users Cover Feed for Home Screens and Seniors Are Getting Social

In this week’s Digital Week in Review, LinkedIn has high second quarter earnings, Facebook app allows Android users with home […]

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Why Younger People (or Everyone) Should Use LinkedIn More Frequently

A few weeks ago, a study was released that out of all the social networks in use among the 18-35 […]

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LinkedIn Marketing Event: Beyond the “Request to Connect”

Jeff Weiner, CEO of LinkedIn said, “LinkedIn is about connecting talent with opportunity at a massive scale.” With over 175 […]

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How To Use LinkedIn For Marketing Your Business

Does Your Marketing Strategy Account For User Intent? With more than 1 billion members, Facebook boasts the largest membership of […]

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Digital Week in Review

Let’s face it: Social media is constantly changing and it can be difficult to keep up. In an effort to […]

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Digital Week in Review: Why Facebook Questions is Good for Brands and Businesses

Why Facebook Questions is Good for Brands and Businesses; Mashable
The feature, which Facebook rolled out to all users March 24, functions as a “recommendation engine.” It also presents a major opportunity for businesses to conduct market research and crowdsource in a far more elegant way than was previously possible.

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Digital Week in Review: Twitter to Launch Promoted Accounts

Twitter announced that it plans to monetize on the desire to collect more followers with the announcement of its “Promoted Accounts” product.
The Takeaway: With the ability to attain new followers and additional visibility so easily, Twitter is becoming more like Facebook with its similar revenue strategies.

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