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Our Blog

What's new at Path - the latest in digital from our blog


SEO Reporting- What Should You Spend Time On And Why?

For people who work in search engine marketing, monthly reporting can be either a grim or a glorious time of […]

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Dynamic Remarketing In Google Analytics

Google has a new feature in Google Analytics that allows us to show ads for our products based on a […]

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Google’s Ved Parameter: Providing Deeper Information On Visits To Your Site

Since Google announced that they’re moving to fully encrypted search, marketers have been scrambling on ways to interpret how visitors […]

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Path TV: Not Provided

If you’ve read our blog post, Google Quietly Moves to Secure Search, then you’re aware of Google’s recent update on […]

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Digital Week in Review: Pinterest’s Promoted Pins, Google+ Hashtags and Google’s Hummingbird

There has been a lot of changes in digital this week, with the biggest news being Google Analytics becoming 100% […]

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SEO Plugins for WordPress

On this episode of Path TV, Avinash Conda and Path Interactive’s senior web developer, Sharif Karim talk about the most […]

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How to Track Subdomains in Google Analytics

Managing your master domain and your subdomain can be extremely helpful, especially if you have a blog and are focusing […]

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Digital Week in Review: Target Unveils In-Store Facebook Photo Printing

Target Unveils In-Store Facebook Photo Printing; All Facebook
Target has just announced Facebook connectivity with their in-store KODAK photo kiosks. Instead of bringing a USB with pre-selected photos to print out, shoppers can now log on at the kiosk and browse their photo albums directly using the new Social Network Connectivity software.

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