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What's new at Path - the latest in digital from our blog


Get Bargain-Basement Leads Every Hour- Micro-Dimensioning for Fun & Profit

You know how you can use Dimensions to break out AdWords performance by period of time—by hour of day, day, […]

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Five Helpful SEO Tools

Working in the SEO field requires a lot of ingenuity, insight, and information. For this, you’ll mainly have to rely […]

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Google Enhanced Campaigns

Google recently announced a change to device targeting in Adwords. Called “Enhanced Campaigns,” the change changes the ability to target […]

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How to Recapture Lost Prospects with Google AdWords Remarketing

If you want to increase conversions from users who have already been to your site, a no-brainer strategy is Remarketing! […]

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Facebook PPC Vs. Google Adwords – Why Advertise on Facebook?

Is it worth it? With all eyes on Facebook and their incredible traffic numbers, its worth looking at Facebook as […]

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