In the edition of Path TV, Avinash Conda and Michael Stearne discuss XML sitemaps: What are they, what are they for and who cares!? Continue reading
Category Archives: Path TV
Path TV: Google Tag Manager
On this episode of Path TV, Avinash Conda and Michael Stearne sit down and discuss the functionality of Google Tag Manager.
Google Penguin 2.0: How Will it Affect your SEO Strategy?

On this episode of Path TV , Ruben Quinones and Avinash Conda, of Path Interactive, an NYC SEO Agency, discuss the latest version of Google’s Penguin update, which will more effectively target “spammy links” through the web.
Merging Google Local Places with Google+ Business Pages
Ruben Quinones and Avinash Conda from NYC’s Digital Marketing Agency, Path Interactive, discuss the integration of the former “local places” on Google to Google+ Local Business Pages. Watch this video to learn more. Continue reading
“Spammy” Links: Black Hat vs. White Hat SEO
Ruben Quinones and Avinash Conda from Path Interactive, a NYC-based Digital Marketing Agency, talk link spam, or spammy” links and how they could be hurting your site in the long run. Continue reading
Is Google’s Knowledge Graph Killing SEO?
Google’s Knowledge Graph: How It’s Beneficial
Unlike Google rich snippets, Knowledge Graph is Google’s way of making its search engine more user-friendly. The question is, how can a business over leverage the knowledge graph for his or her website? Continue reading
Rich Snippets: Making Your Website Rich on Google
Ruben Quinones and Avinash Conda from Path Interactive, a NYC-based Digital Marketing Agency, explore Google’s rich snippets and its SEO value. Implementing rich snippets can improve the performance of your website. Essentially it will yield a higher Click Through Rate (CTR) to your site. Secondly, rich snippets provides the user with a richer (pun intended), more visual experience. Continue reading
What is Google Authorship Markup?
Summary Host : Ruben Quinones Guest : Avinash Conda
For a full step by step, read A Step by Step Guide to Google Authorship Markup.
Google Penguin Update
Meeting New People Through Social Discovery Apps
In the last few months there has some buzz on mobile applications that introduce you to new people that share similar interests and are around your location real time. Some of the apps discussed in this video include, Highlight, Glancee, Pearescope, and Sonar. All four apps are available on the iPhone. Glance is also available on the Android. Continue reading



