Find out how Path Interactive can deliver a customized approach to growing your business.
Please tell us about yourself and we'll contact you shortly.

Path Interactive to Present at NY Business EXPO 2013

Leigh Evenson May 31, 2013 Category Agency News Press Room

ny expo

The NY Business Expo & Summit 2013 will be taking place at the Altman Building on June 20th from 10am-6pm. The NY Business EXPO focuses on bringing together c-level executives, entrepreneurs and investors from all over the tri-state area.

Speakers include Dave Kerpen, Vinicius Vacant, Mark Graham, Mark Peter Davis, Ari Rabban, Tim Davis, Mary Agnes Antonopolous and Path Interactive’s very own Ruben Quinones. Ruben will be giving a talk on Facebook marketing called “Going Beyond the “Like”. This session explores the importance of performance and its impact on brand visibility within Facebook while identifying metrics that will provide meaningful data including audience affinity, posting schedule, content marketing performance, and acquisition and nurturing tactics. This session will help those in attendance walk away with actionable steps that can help you to immediately diagnose the performance of your Facebook marketing campaign.

To register for the NY Business Expo & Summit 2013 click here.

About Ruben Quinones

rubenRuben Quinones, as Director of New Media at New York Based Search and Social marketing agency Path Interactive, leads the action and development of social media marketing and oversees strategic campaigns for major clients. Ruben also serves as an adjunct professor at New York University teaching several Digital Marketing courses. In addition, Ruben is the founder of www.socialtofu.com, a Facebook analytics tracking platform that provides valuable insights into the performance of Facebook marketing campaigns.

About Path Interactive

Path Interactive is a leading New York search engine marketing agency providing results targeted at campaigns for national, regional & local business brands. Path employs a unique approach to paid search management, organic site optimization, and social media marketing. Our team draws its strength from a diverse mix of media professionals, whose expertise spans both the traditional and new media as well as experience in both local and national markets.


Most Recent

How to Build a Data-Driven Business Case for Content

By Paul VanHevel, PathInteractive | September 16, 2016

A Step-by-Step Guide to Quantifying the Value of Content In the sometimes-gray world of organic search marketing, conveying the value of your […]

Read More

The Science Behind Data-Driven Attribution, Google’s New Attribution Model

By Steven Sonnes, PathInteractive | August 5, 2016

When shopping online customers often touch multiple marketing channels before they convert. In marketing this is known as the consumer […]

Read More

The New Mad Men: Looking Back at Advertising’s Evolution Towards Digital Marketing

By Ann Paskor, PathInteractive | July 19, 2016

Everyone in the marketing world has heard of Mad Men. They were the cool guys in the 60’s who worked […]

Read More