Find out how Path Interactive can deliver a customized approach to growing your business.
Please tell us about yourself and we'll contact you shortly.

Path Interactive To Participate in Search Engine Strategies Conference

Joe Rega February 24, 2011 Category Agency News

New York, February 24th: On March 23rd,  2011, the New York based Digital Marketing Agency, Path Interactive will participate in the 12th annual Search Engine Strategies Conference (SES) of 2011. Ruben Quinones, the agency’s Director of New Media, will offer his insights about Paid Search Campaigns to SES and Digital Media enthusiasts.

SES is the world’s leading Search Engine and Social Marketing event.  Quinones’ participation in a panel, titled “PPC Beyond Search: New Ad Formats, Display & Social” will be part of Track 4 of the event. The panel  will be geared toward SES beginners and will place heavy emphasis on search engine placement strategies and techniques; PPC ses-newyork2011marketing tips, insights, best practices and more.

“SES is a very excting event for marketers to learn the latest techniques in search.   It is important to share our knowledge with the professional digital community and to learn from what others in the industry have to offer… “ Quinones said. He will be speaking between 11am and noon.

Quinones is a highly experienced online marketer, social media and search engine marketing (SEM) enthusiast. In addition to his position at Path Interactive, he is an adjunct professor at New York University where he teaches two courses focusing on Social Media, Search Engine Optimization which are courses for NYU’s S.C.P.S. Digital Marketing Certificate program.

The upcoming SES New York conference is just one of the ten international locations where SES will take place. These world-wide events are designed to give away both the strategy and the tactics required to master the relatively new, relentlessly changing and highly dynamic field of search engine marketing. The New York conference will take place from March 21st-25th at the Hilton and is anticipated to receive approximately 5,000 attendees.

In addition to Quinones’ presentation, SES will offer a string of exclusive training sessions on all aspects of search engine marketing, networking opportunities with digital media marketers and SEO professionals and lectures by many other keynote speakers over the five-day event.

For more information and registration, go directly to the Search Engine Strategies NY site.

Most Recent

How to Build a Data-Driven Business Case for Content

By Paul VanHevel, PathInteractive | September 16, 2016

A Step-by-Step Guide to Quantifying the Value of Content In the sometimes-gray world of organic search marketing, conveying the value of your […]

Read More

The Science Behind Data-Driven Attribution, Google’s New Attribution Model

By Steven Sonnes, PathInteractive | August 5, 2016

When shopping online customers often touch multiple marketing channels before they convert. In marketing this is known as the consumer […]

Read More

The New Mad Men: Looking Back at Advertising’s Evolution Towards Digital Marketing

By Ann Paskor, PathInteractive | July 19, 2016

Everyone in the marketing world has heard of Mad Men. They were the cool guys in the 60’s who worked […]

Read More