NYC Search and Social Agency, Path Interactive, will be leading a course on Search Engine Optimization (SEO) this fall at New York University as part of the school’s Digital Media Marketing program. Teaching this course will be Director of New Media at Path Interactive Ruben Quinones and VP of Technology & Development at Path Interactive, Michael Stearne.
Ruben Quinones and Michael Stearne will be teaching Session 1 which will take place Friday October 4th 10am-5pm and Saturday October 5th 10am-5pm .
Session 2 will take place Sunday November 17th 10am-5pm and Sunday November 24th 10am -5pm taught by CEO of Path Interactive Michael Coppola.
To register click here.
“This hands-on course is designed for website developers, online marketers, content managers, and entrepreneurs who want to be more visible in search engine results. In class, learn about the relationship between search engine optimization (SEO) and search engine marketing (SEM); keyword selection, placement, and frequency; and algorithm and meta tag research. Examine what to avoid in an online marketing campaign and how to optimize campaign results and rankings for a website.” -NYU
About Path Interactive
Path Interactive is a leading New York City SEO and Social Media marketing agency aimed at providing results for a wide breadth of clientele anywhere from national to regional to local business brands. Path employs a unique approach to paid search management, organic site optimizations and social media marketing. Path’s diverse team of media professionals encompass an expertise which extends from traditional marketing methods to new media as well as experience in both local and national markets.