On Tuesday February 25th 2014 from 2:30-3:50pm, Ruben Quinones, Director of New Media at New York Search and Social Agency Path Interactive, will be speaking at the WSIA Surf Expo, Summit in the Snow 2014. The topic will be Social Media Efficiency: Advanced Tactics.
The Water Sports Industry Association will be holding its annual summit, Summit in the Snow, in Steamboat Colorado from February 24-26th 2014. The WSIA vision statement is to be the world’s leading industry advocate that communicates, produces and distributes safety and educational material for towed water sports.
Ruben will be touching on material including how to build an impressive campaign and the tools needed to track the effectiveness of it, as well as, top social media platforms for marketing. Business owners will learn essential tips on developing and growing their business through ROI-driven search marketing campaigns. Attendees will have the chance to ask questions about their trade and get feedback on areas such asmarketing, sales, accounting, payroll and insurance.
“The Water Sports Industry Association mission is to serve as the world’s leading trade association that promotes and protects towed water sports activities….. The WSIA works with local, state, and federal agencies in partnership with national and international governing bodies to ensure the use of waterways for towed water sports. As a group, we develop best practices and sustainable growth for all towed water sports.”- WSIA
For more information on Summit in the Snow 2014 or to register, click here.
About Ruben Quinones
Ruben Quinones is the Director of New Media at New York City Search and Social agency Path Interactive. In his strategic role, Ruben provides forward thinking leadership for the company’s Digital marketing processes. Responsibilities includes strategic consulting, key project management for client digital strategy and execution, and training. Ruben is also an adjunct instructor at the NYU School of Continuing and Professional Studies Marketing and Public Relations Studies Program, where he teaches a Search Engine Optimization intensive.
About Path Interactive
Path Interactive is a leading New York City SEO and Social Media marketing agency aimed at providing results for a wide breadth of clientele anywhere from national to regional to local business brands. Path employs a unique approach to paid search management, organic site optimizations and social media marketing. Path’s diverse team of media professionals encompass an expertise which extends from traditional marketing methods to new media as well as experience in both local and national markets.