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New York City SEO & Social Media Specialist

Sara Molnick September 17, 2012 Category Agency News

This position has been filled. Check out our NYC career opportunities for future postings

NYC SEO Social Media careers

Do you specialize in SEO and Social Media? Are you looking for an opportunity to grow with an amazing company? Do you have an eagerness to learn about an exciting industry?

Path Interactive, Inc., a NYC-based digital marketing firm, is seeking a marketing professional for a full-time opportunity in SEO & Social Media.


We are looking for someone who is passionate about the digital experience, creative, detail-oriented, analytical, and can think strategically. If these qualities describe you, then the role of SEO & Social Media Specialist might be right for you.


  • Bachelors or advanced degree in marketing, advertising, communications or a related area
  • Understanding of basic marketing principles
  • Experience with search engines, internet usage, and basic online principles
  • Intimate with a range of web 2.0 and social media platforms, and related online marketing strategies
  • Strong project management and organization skills
  • Strong writing and oral communication skills
  • Proficiency with Microsoft Office Suite: Word, Excel, PowerPoint

Desired Experience:

  • Experience writing/editing for the web (blogging and other web-based content)
  • Experience creating and implementing SEO strategies and/or campaigns desired
  • Familiarity with content management systems (WordPress, Joomla)
  • Familiarity with web analytics tools (Google Analytics, WebTrends)
  • Basic knowledge of HTML

You’ll be working closely with a Strategist, in addition to working as part of a larger SEO/Social strategy team. You may also work independently on some projects.

You will be responsible for key components of online marketing projects including SEO, linkbuilding, community management, and blogging/content production.

Responsibilities include, but are not limited to:

  • Keyword research – developing targeted lists of search keywords that represent client’s SEO objectives
  • Search Optimization – carry out on-page keyphrase optimizations and update client websites for SEO
  • Community management – support client blogging efforts, SEO and social content strategy
  • Content production – writing client blogs and external articles with client-consistent voice, coordinating additional blogging efforts with content teams
  • Linkbuilding strategies – execute linkbuilding campaigns, and facilitate additional linking efforts with dedicated link building team
  • Search Optimization – carry out on-page keyphrase optimizations and update client websites for SEO
  • Project management – assist with reporting and analytics, client meetings
  • Excel & PowerPoint – assist in the development of client facing reports and proposals for online marketing.
  • Continuing education – keep abreast of industry developments and research and participate in the SEM/SEO/social community online
  • Working with account leads to translate client objectives into search and social marketing strategy


  • An opportunity to gain specialized knowledge in a fast-expanding field of marketing
  • Competitive pay, based on experience
  • Full medical benefits
  • 401 (K) plan with company match
  • Great work environment – we have fun!
  • Accessible and open-minded leadership

This full time, entry-level position is available at our Flatiron District office at 915 Broadway.

Think this role is right for you? Please apply by sending your resume to:

[email protected]

About Path Interactive, Inc.:

Path Interactive is a leading search engine marketing & full-service Internet advertising firm providing results oriented ad campaigns for national, regional & local business clients. Path services include Paid Search Advertising, Search Engine Optimization, Social Media Marketing & Web Development.

Our team includes a mix of media professionals committed to providing winning marketing programs for our clients, and offers the right candidate a fast track for professional growth in online marketing. Path Interactive is an Equal Opportunity Employer. More information on our company at: www.pathinteractive.com


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