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Digital Week in Review: Twitter Ad Revenue May Triple This Year to $150 Million

Emily Kostic January 24, 2011 Category Agency News

Facebook Makes Deal With German Privacy Watchdog; The New York Times
Facebook agreed today to let users in Germany better shield their e-mail contacts from unwanted advertisements and solicitations sent by the U.S. social networking site.
The Takeaway: Could the case in Germany give more more legitimacy to anyone considering filing a similar compliant in Germany?

Bing for BlackBerry adds local, image search; CNET
An update for BlackBerry OS 6 integrates a handful of new features–they’re new to BlackBerry, at least. The update gets home-page hot spots, a total of four hyperlinked areas on the home-page photo that link you to daily tidbits of randomly interesting information.
The Takeaway: Every week Bing seems to be expanding its mobile and online presence making it more and more of a competition with Google. The only question that remains is whether or not they can ever beat them in search.

Google’s Eric Schmidt Gets $100 Million Dollar Pay-off; Fast Company
With the announcement last week that Larry Page would be replacing now former Google CEO Eric Schmidt, the question remains  how this will effect the overall direction of Google.
The Takeaway: It’s fair to assume that Larry and Sergey were the strings behind Schmidt this whole time. Many assume this staff shakeup only cuts out the middleman. With the middleman out of the question, it’s fair to assume that Google will be more aggressive in certain fronts (i.e. search expansion and product launches).

Twitter Ad Revenue May Triple This Year to $150 Million; Read Write Web
Twitter’s revenue from advertising may hit $150 million this year, according to estimates from eMarketer.
The Takeaway: The question remains…why aren’t you advertising on Twitter?

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