Search engine optimization should not be limited to just your website content. Methods should be included in your images and trust me – it’s just as important!
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Recently, one of our LinkedIn attendees sent us an email via LinkedIn.   Kate Edwards attended a “I have a profile now what?” session, and followed it up with a beginners session to LinkedIn. (more…)

Did Yelp Do The Right Thing?

Last week was feverish, to say the least. Google has been turned down from an advanced negotiation with Yelp.com, which had apparently walked away from the $550 million deal – a gutsy move, I must admit. (more…)

Will Google Ever Sit back and Relax?

With yet another sweeping gesture, Google manages to make all heads turn with its latest real-time search release. With Twitter giving Google nightmares, thanks to the latter’s real-time updates and even Bing taking longish strides by picking up partnerships with Myspace and facebook, this move from Google isn’t surprising, but it is certainly welcome. (more…)

Do you digg? Perhaps you feel better when you stumble? Does your face (book) light up with a flickr (pun intended, ) of radiant happiness when you gather your friends for a little social activity online? If I didn’t use a hyperlink, would you have realized that there were at least a couple of social media sites named in the first two lines alone?  The names are definitely a little too pedestrian, but the popularity is unmatchable.

So is social media really as big a deal as it is made out to be?  If it really works, why is it that many individual professional providers and business owners don’t use it yet? (more…)

Just in time for your holiday shopping!   Just go to our fan page @ www.facebook.com/pathinteractive, click on “Become a Fan” on the top, then click on the tab named “Sweepstakes”.  Supply the requested information, and you are (more…)